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Your camp, in focus

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At Studio 1042, we help camps connect through bold, creative and strategic marketing, backed by years of summer camp experience. We make sure your stories reach the people who matter most, from families and future staff to your wider camp community.

What we do

Our mission

Put your camp on the map.

We believe every camp has something special that makes it unique, and its marketing should reflect that. With a deep understanding of the summer camp industry, we help camps tell their stories authentically, capturing the people, experiences and traditions that make them who they are.

Our story
Campers running and laughing through the woods at summer camp

Our services

Bold, creative marketing for camps

We help camps stand out with bold, creative marketing, from brand identity and websites to on-site content production. Whether you're growing camper numbers, building community, or refreshing your image, we’ve got you. We take on big and small projects, tailored to fit your camp and your budget.

  1. 01Branding

    Brand identity that reflects who you are

    From logos to tone of voice, create a brand identity that reflects who you are and why it matters.

    What’s included
    Camp Leaders branded water bottle and Crocs on a red wooden deck

  2. 02Website Design

    A custom-built site as unique as your camp

    Build a bold, custom-built site that’s as unique as your camp and easy for families to navigate.

    What’s included
    A phone showing a camp website in someone's hand

  3. 03Content Production

    Photography and video that capture the spirit of camp

    Professional photography and video that captures the spirit of your camp.

    What’s included
    Campers laughing together outdoors

What’s included

Not sure what you need?

Here’s what a project usually includes, plus extras we can add. Every project is scoped to fit your camp and your budget.

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  1. 01Branding

    Branding

    Usually includes

    • Brand discovery workshop
    • Logo suite (primary, secondary, icon)
    • Colour palette & typography
    • Mini brand guideline PDF (logo usage, colours, type hierarchy)

    Can also include

    • Extended brand kit (social templates, mockups, icons)
    • Naming & tagline development
    • Print design (flyers, stationery, signage)
    • Logo animation
    • Brand photography
    • Brand voice & messaging guide

  2. 02Website Design

    Website Design

    Usually includes

    • Discovery & strategy session
    • Custom 3–5 page site (Home, About, Services, Contact, etc.)
    • Responsive design for all devices
    • Basic SEO setup and Google indexing
    • Launch support + one round of revisions

    Can also include

    • E-commerce or booking functionality
    • Copywriting support
    • Blog/news setup
    • Ongoing hosting & maintenance
    • Analytics dashboard setup
    • Additional pages or revision rounds
    • Brand photography/video integration

  3. 03Content Production

    Video Production

    Usually includes

    • Pre-production planning session
    • Full-day on-site video shoot
    • Single Camera
    • Basic editing (cuts, colour balance, simple audio)
    • Delivery of 1 hero video (up to 2 minutes)
    • Exported in horizontal format (16:9), web-optimised
    • Licensed music or sound effects

    Can also include

    • Mobile/vertical content (Reels, TikToks, Shorts)
    • Additional camera set ups
    • Additional shoot days
    • Advanced editing (motion graphics, transitions, grading, sound design)
    • Script or storyboard development
    • Voiceover or talent sourcing
    • Drone footage
    • Multiple video formats (e.g. hero edit + social cutdowns)
    • Subtitling and accessibility versions

  4. 04Content Production

    Photography

    Usually includes

    • Pre-shoot briefing and shot list
    • Half-day on-site photoshoot
    • Delivery of up to 50 unique professionally edited photos
    • Standard formats for web & print (JPEG/PNG)
    • Basic colour correction & retouching

    Can also include

    • Vertical/mobile versions for social media
    • Full-day shoot
    • Studio hire or location sourcing
    • Advanced retouching (composites, object removal, etc.)
    • Additional images beyond base delivery
    • Drone photography
    • Creative direction or moodboard session
    • Print-ready exports or physical proofs

Who we are

Went to camp, picked up a camera

Hi, I'm Byran. In 2013, I went to summer camp in America for the first time, and it changed everything. My camp had no media team and no marketing, so I picked up a camera and started capturing what made it special.

After years working in the summer camp industry and visiting camps across the U.S. and Canada, I realised I wanted to do for other camps what I did for mine. Studio 1042 exists to help every camp get seen the way it deserves, through creative, purpose-driven marketing that understands what makes camp matter.

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Byran at camp, taking a photo
The Smaller Earth team at a conference
Smaller Earth Group

Backed by Smaller Earth

From the team behind global cultural exchange brands like Camp Leaders, Camp Canada, and Resort Leaders, Studio 1042 is rooted in decades of experience in the summer camp and travel industry.

Visit Smaller Earth

Get in touch

Start a Project

Put your camp on the map. Tell us about your camp and the services you’re interested in, and we’ll be in touch.

Contact us

What services do you require?